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SERVICE 8 – CRITICAL FRIEND PACKAGE

Do you have marketing responsibilities in your school or MAT but occasionally need a specialist brain to help with decisions or ideas? Our Critical Friend package supports school leaders, bursars and marketing & admissions personnel with various dilemmas and ideas generation, from creating effective promotional materials, to defining your school’s USPs, or determining the best marketing channels to use and more.

We help you to focus on the areas that will make the most difference, avoiding time, energy and money being wasted on the wrong things. All the benefits of a savvy marketing team without the hefty salaries.

 

CRITICAL FRIEND PACKAGE:

Our Critical Friend package includes up to 6 hours of phone or email support per month – on hand, as and when you need us…we’re here to help.

£495 + VAT per month (minimum 3 months)

I just wanted to say a big thank you for your time on Zoom yesterday afternoon.
Your suggestions were all most helpful and I will continue to instigate them.

Rachel Elliott

Director of Admissions & Marketing, St Peter’s Prep, Devon

MARKETING MATERIALS

As part of our support, we may recommend that various marketing materials are needed. Have a peek opposite at examples. Warning…it’s seriously exciting when you see your school brand come to life in these kinds of ways.

CASE STUDIES

KING’S WORCESTER

Focus Group

Following the creation of a Parent Communications Strategy, learn how Stickman was able to offer continued support to the MAT through their Critical Friend Package. The marketing team were able to contact the Stickman squad with whatever dilemmas they were facing. Not only did this make their marketing efforts more efficient but the MAT team also learnt new skills and were better able to face future marketing challenges.

MULTI ACADEMY TRUST, BRISTOL

CRITICAL FRIEND PACKAGE

Following the creation of this MAT’s Parent Communication Strategy, Stickman provided ongoing support with the implementation of the Strategy through our Critical Friend Package. Only ever a phone call or an email away, read how the Stickman Team were on hand to help with any dilemma.

CREATE PARTNERSHIP TRUST

MAT Marketing & Communications

Read how we helped this MAT to engage more effectively with their central team, staff and parents at member schools, as well as consolidate their offer for prospective schools.

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