6-WEEK SCHOOL MARKETING & ADMISSIONS COACHING COURSE
Stickman, in partnership with the Independent Schools’ Bursars Association (ISBA), are delighted to offer ISBA members our school marketing & admissions coaching course at an exclusive rate.
The course is the fast-track route to boosting pupil numbers and has generated BRILLIANT results for many, many schools! In just 6 weeks (a couple of hours per week), we show you the exact marketing activities to do, step by step. There’s even a ‘ready to go’ Marketing Plan that you can start using straight away.
Oh, and before we forget, the course also counts 18 hours towards your CPD.
6-WEEK SCHOOL MARKETING & ADMISSIONS COACHING COURSE
Stickman, in partnership with the Independent Schools’ Bursars Association (ISBA), are delighted to offer ISBA members our school marketing & admissions coaching course at a exclusive rate.
The course is the fast-track route to boosting pupil numbers and has generated BRILLIANT results for many many schools! In just 6 weeks (a couple of hours per week), we show you the exact marketing activities to do, step by step. There’s even a ‘ready to go’ Marketing Plan that you can start using straight away.
Oh, and before we forget, the course also counts 18 hours towards your CPD.
Book a call to see if the course is right for youR SCHOOL:
Who is the course for?
Our course is for school marketing staff, admissions personnel, the Bursar, or even the Head.
It’s perfect if you:
Need to raise school admissions enquiries and increase pupil numbers
Are sick and tired of a trial and error approach to education marketing
Are frustrated by not seeing results from your marketing efforts
Have 'marketing overwhelm' - too many options and not sure where to focus
Don't ever have enough time to plan your marketing properly
Have limited marketing experience or are unsure where to begin
OUR 3-STEP SYSTEM
The school marketing & admissions coaching course is based on Stickman’s unique 3-Step System – our proven way of attracting, engaging and converting prospective families.
The 3 Steps helps schools to focus on FEWER but GAME-CHANGING marketing activities. This shows you how to:
- PREPARE – learn how to build strong marketing foundations so that you’re ready to ‘pack a punch’ with prospective families.
- PROMOTE – we’ll show you the BEST marketing channels to get prospective families excited to know more about your school and to come along to your Open event!
- PERSUADE – we share simple but powerful conversion strategies that will WOW prospective families and increase enrolments.
In other words, we help schools to DO LESS and see BIGGER RESULTS
EVERYTHING YOU NEED TO BOOST pUPIL NUMBERS IS INCLUDED
Our course comprises a rich mix of training, support and resources including:
Top School Marketing Secrets
6 modules containing our top marketing strategies for schools that can’t be found on Google or in a textbook.
Online Coaching Available 24/7
Weekly coaching videos and workbooks available online so that you can learn at times convenient to you.
'Ready to go' Marketing Plan
We’ve taken away the hard work! Simply start using our plan with everything mapped out.
Weekly Live Drop-In Q&A Sessions
Our Stickman consultants are available to share advice and answer any questions.
Industry Expert Sessions
Marketing, branding, personalisation – specialist sessions that will inspire!
Tools, Workbooks and Templates
Tools, workbook and templates that give you ‘ready to go’ marketing materials.
Best Practice Case Studies
Best practice examples and case studies from other prep schools to inspire you.
Email Support Available 24/7
We are always here for you! Email our consultants if there’s anything we can help you with.
watch our demo of the course:
“We’ve had about 8 enquiries, and I’ve already had 3 people signing up for next year into Nursery and Reception.
The course is absolutely fantastic.”
MEET YOUR HOST
EMILY RICHARDS
As both a parent and professional, Emily adores the education sector as she believes good schools have the power to change lives and shape futures.
Emily set up The Stickman Consultancy – a school marketing consultancy – in 2012, after spending 14 years in marketing agencies in Bristol, working on large brands such as BMW/MINI, BBC-Haymarket and the Financial Times. Across the last 9 years, Stickman’s specialist support, has helped to generate over £4.4m for schools in additional pupil fees.
Stickman enjoys strong links with IAPS (Independent Association of Prep Schools), the ISA (Independent Schools Association), AGBIS (Association of Governing Bodies of Independent Schools), COBIS (Council of British International Schools) and Emily is a Fellow of the CIM (Chartered Institute of Marketing).
by the end of the 6 week course, you will have:
A systemised approach to boosting your school's marketing & admissions.
More positive 'word of mouth' from your school community.
A more powerful identity and key messages that will resonate.
Improved attendance at your Open events.
Greater brand awareness amongst your school's prospective families.
Increased number of enquiries and greater interest.
More time to focus on the marketing that will make the biggest difference.
18 hours towards your Continuous Professional Development.
hear from SCHOOLS WHO’VE ENJOYED OUR COURSE…
Watch our short video and hear how our coaching course has helped schools to boost their marketing and admissions.
Join us!
Exclusive offer for isba members
Still unsure? Book a call to see if the course is right for your SCHOOL:
Frequently asked questions:
When does the group coaching course start and finish?
New for 2022, you can now start the course any time that’s right for you and your school!
The course will be made available to you as soon as payment is received. Course content is released weekly and takes around 6 weeks (couple of hours per week) to complete – but you are free to complete it when you are able to do so.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, let us know within the first 30 days and we will give you a full refund.
How much commitment is required each week?
We estimate that the programme requires approx. 2-3 hours commitment per week. This is for both consuming the content of the programme and implementing our recommended activities. Don’t forget also that as it’s online that you can access it 24/7 so can do it at times that are convenient and manageable for you.
What support is provided in addition to the course content?
Tonnes. There are weekly ‘drop in’ Q&A sessions with the Stickman experts and also 24/7 email support.
I can't do card payments. Are there other ways I can pay?
Yes certainly. We can invoice your school directly or can accept payments by bank transfer and even a cheque! Just get in touch and we can discuss this further (tel: 0161 706 0306 or email: hello@thestickmanconsultancy.co.uk).