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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/the-costly-mistake-you-may-be-making-by-relying-on-big-campaigns/]]></guid>
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			<title>The costly mistake schools make by relying on big campaigns</title>
			<pubDate><![CDATA[Wed, 25 Mar 2026 14:27:04 +0000]]></pubDate>
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			<pubDate><![CDATA[Fri, 27 Mar 2026 12:12:22 +0000]]></pubDate>
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			<pubDate><![CDATA[Wed, 25 Mar 2026 14:35:13 +0000]]></pubDate>
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			<title>Slow replies are costing you enquiries</title>
			<pubDate><![CDATA[Fri, 27 Mar 2026 12:03:18 +0000]]></pubDate>
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			<title>3 Critical Questions Every Bursar Should Ask Before Approving a Marketing Budget</title>
			<pubDate><![CDATA[Fri, 27 Mar 2026 11:58:01 +0000]]></pubDate>
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			<pubDate><![CDATA[Fri, 27 Mar 2026 09:25:00 +0000]]></pubDate>
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			<title>Middle East Schools: The secret to standing out in a crowded marketplace</title>
			<pubDate><![CDATA[Wed, 04 Feb 2026 16:20:20 +0000]]></pubDate>
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			<title>1 key thing schools need to be doing on social media to boost Sept 2026 numbers (video) PART 1</title>
			<pubDate><![CDATA[Tue, 24 Mar 2026 12:13:11 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/what-do-prospective-families-really-care-about/]]></guid>
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			<title>What do prospective families REALLY care about?</title>
			<pubDate><![CDATA[Thu, 19 Mar 2026 11:32:21 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/how-to-explain-your-school-fees-to-hard-to-please-parents/]]></guid>
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			<pubDate><![CDATA[Thu, 12 Mar 2026 16:47:17 +0000]]></pubDate>
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			<pubDate><![CDATA[Tue, 10 Mar 2026 11:31:22 +0000]]></pubDate>
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			<pubDate><![CDATA[Tue, 10 Mar 2026 11:26:15 +0000]]></pubDate>
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			<pubDate><![CDATA[Thu, 12 Mar 2026 13:33:57 +0000]]></pubDate>
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			<title>Is the end-of-year school magazine an effective use of your time and money</title>
			<pubDate><![CDATA[Fri, 20 Mar 2026 11:48:49 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/strategic-marketing-plan/]]></guid>
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			<title>Strategic Marketing Plan</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 11:24:12 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/dont-lose-them-early-how-to-keep-those-hard-won-enquiries/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/dont-lose-them-early-how-to-keep-those-hard-won-enquiries/]]></link>
			<title>Schools: How not to lose those hard-won enquiries</title>
			<pubDate><![CDATA[Thu, 12 Mar 2026 13:41:10 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/stakeholder-research-2/]]></guid>
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			<title>Stakeholder Research</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 11:10:51 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/want-to-know-whats-really-holding-back-your-pupil-recruitment/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/want-to-know-whats-really-holding-back-your-pupil-recruitment/]]></link>
			<title>Want to know what’s really holding back your pupil recruitment?</title>
			<pubDate><![CDATA[Wed, 04 Feb 2026 16:18:34 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/why-your-sixth-form-retention-is-slipping-and-what-to-do-about-it/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/why-your-sixth-form-retention-is-slipping-and-what-to-do-about-it/]]></link>
			<title>Why your Sixth Form retention is slipping (and what to do about it) VIDEO</title>
			<pubDate><![CDATA[Wed, 04 Feb 2026 16:18:20 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/school-website-audit/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/our-services/school-website-audit/]]></link>
			<title>School Website Audit</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 11:07:56 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/admissions-growth-toolkit-isba/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/admissions-growth-toolkit-isba/]]></link>
			<title>Free Admissions Growth Toolkit &#8211; ISBA</title>
			<pubDate><![CDATA[Sun, 29 Mar 2026 14:47:37 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/monitor-your-data-protect-your-enrolments-video/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/monitor-your-data-protect-your-enrolments-video/]]></link>
			<title>Monitor your data, protect your enrolments (VIDEO).</title>
			<pubDate><![CDATA[Wed, 04 Feb 2026 16:18:13 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/school-social-media-audit/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/our-services/school-social-media-audit/]]></link>
			<title>School Social Media Audit</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 11:02:24 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/schools-marketing-online-training/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/our-services/schools-marketing-online-training/]]></link>
			<title>School Marketing Online Training</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 10:41:45 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/how-to-boost-september-2026-numbers-with-simple-social-media-strategies-video/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/how-to-boost-september-2026-numbers-with-simple-social-media-strategies-video/]]></link>
			<title>How to boost September 2026 numbers with simple social media strategies (video) PART 2</title>
			<pubDate><![CDATA[Thu, 26 Feb 2026 12:12:08 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/about-us-school-marketing/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/about-us-school-marketing/]]></link>
			<title>About Us</title>
			<pubDate><![CDATA[Thu, 05 Mar 2026 10:30:56 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/the-rule-of-7-or-the-cost-of-assuming-parents-are-paying-attention-video/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/the-rule-of-7-or-the-cost-of-assuming-parents-are-paying-attention-video/]]></link>
			<title>The Rule of 7 (how to ensure prospective parents don’t ignore your marketing)</title>
			<pubDate><![CDATA[Thu, 05 Feb 2026 16:18:59 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/families-wont-hear-if-you-only-say-it-once/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/families-wont-hear-if-you-only-say-it-once/]]></link>
			<title>Families won&#8217;t hear, if you only say it once (VIDEO).</title>
			<pubDate><![CDATA[Mon, 23 Feb 2026 11:38:23 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/stickman-on-the-amcis-podcast/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/stickman-on-the-amcis-podcast/]]></link>
			<title>Stickman on the AMCIS podcast: a must-listen for all school leaders</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 15:15:21 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/see-your-school-the-way-parents-do-a-5-minute-check-that-can-change-everything/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/see-your-school-the-way-parents-do-a-5-minute-check-that-can-change-everything/]]></link>
			<title>See your school the way parents do: a 5-minute check that can change everything</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 15:11:28 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/all-about-our-marketing-course/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/all-about-our-marketing-course/]]></link>
			<title>Stickman&#8217;s Online School Marketing Course: A deep dive into excellence.</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 15:08:46 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/our-services/schools-mystery-shop/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/our-services/schools-mystery-shop/]]></link>
			<title>School Admissions Mystery Shop</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 10:57:23 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/contact-us/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/contact-us/]]></link>
			<title>Contact Us</title>
			<pubDate><![CDATA[Thu, 22 Jan 2026 15:11:44 +0000]]></pubDate>
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			<link><![CDATA[https://thestickmanconsultancy.co.uk/thank-you-3/]]></link>
			<title>Thank You</title>
			<pubDate><![CDATA[Thu, 15 Jan 2026 17:34:22 +0000]]></pubDate>
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			<title>Join Our Mailing List</title>
			<pubDate><![CDATA[Fri, 23 Jan 2026 10:21:29 +0000]]></pubDate>
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			<link><![CDATA[https://thestickmanconsultancy.co.uk/thank-you-2/]]></link>
			<title>Thank You</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 17:21:21 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/how-to-teach-ai-to-speak-like-your-school/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/how-to-teach-ai-to-speak-like-your-school/]]></link>
			<title>How to teach AI to speak like your school in 4 easy steps</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 11:24:46 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/cecilys-1-hour-zero-cost-hack-for-boosting-enrolments/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/cecilys-1-hour-zero-cost-hack-for-boosting-enrolments/]]></link>
			<title>Cecily&#8217;s zero-cost hack for boosting enrolments at your school</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 11:23:13 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/stickmans-hot-tip-boosting-open-day-numbers/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/stickmans-hot-tip-boosting-open-day-numbers/]]></link>
			<title>Stickman&#8217;s hot tip &#8211; boosting open day numbers with simple changes.</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 11:18:58 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/is-your-schools-proposition-distinct-stickmans-hot-tips-to-make-it-so/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/is-your-schools-proposition-distinct-stickmans-hot-tips-to-make-it-so/]]></link>
			<title>Is your school&#8217;s proposition distinct? Stickman&#8217;s hot tips to make it so.</title>
			<pubDate><![CDATA[Fri, 16 Jan 2026 11:12:55 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/how-to-make-sure-your-school-shows-up-on-google-and-why-it-matters/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/how-to-make-sure-your-school-shows-up-on-google-and-why-it-matters/]]></link>
			<title>How to make sure your school shows up on Google (and why it matters)</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 15:05:44 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/the-secret-to-unforgettable-school-tours/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/the-secret-to-unforgettable-school-tours/]]></link>
			<title>The secret to unforgettable school tours for admissions staff</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 14:59:52 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/admissions-training-course/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/admissions-training-course/]]></link>
			<title>Schools Admissions Training Course</title>
			<pubDate><![CDATA[Tue, 10 Mar 2026 10:46:17 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/how-short-form-storytelling-can-transform-your-schools-marketing/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/how-short-form-storytelling-can-transform-your-schools-marketing/]]></link>
			<title>How short-form storytelling can transform your school’s marketing</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 14:48:01 +0000]]></pubDate>
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			<guid><![CDATA[https://thestickmanconsultancy.co.uk/3-critical-actions-you-cannot-afford-to-miss-this-january/]]></guid>
			<link><![CDATA[https://thestickmanconsultancy.co.uk/3-critical-actions-you-cannot-afford-to-miss-this-january/]]></link>
			<title>3 critical actions you cannot afford to miss this January.</title>
			<pubDate><![CDATA[Tue, 13 Jan 2026 13:58:31 +0000]]></pubDate>
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			<pubDate><![CDATA[Tue, 10 Mar 2026 10:27:29 +0000]]></pubDate>
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