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6-WEEK PREP SCHOOL MARKETING & ADMISSIONS COACHING COURSE

 Our prep school marketing & admissions coaching course is the fast-track route to boosting pupil numbers – whether you’re a standalone prep or part of an all-through school based in the UK or internationally.

In just 6 weeks (a couple of hours per week), we will teach you the exact steps to take with our proven 3-Step System that has generated BRILLIANT results for so many schools.

You will learn simple, powerful and low-cost strategies to build a successful school marketing plan that will give you a clear way forward and will transform the way you promote your school.

Oh, and before we forget, the course also counts 18 hours towards your CPD.

 

6-WEEK PREP SCHOOL MARKETING & ADMISSIONS COACHING COURSE

 

Our prep school marketing & admissions coaching course is the fast-track route to boosting pupil numbers – whether you’re a standalone prep or part of an all-through school based in the UK or internationally.

In just 6 weeks (a couple of hours per week), we will teach you the exact steps to take with our proven 3-Step System that has generated BRILLIANT results for so many schools.

You will learn simple, powerful and low-cost strategies to build a successful school marketing plan that will give you a clear way forward and will transform the way you promote your school.

Book a call to see if the course is right for you:

Who is the course for?

Our course is for prep school marketing staff, admissions personnel, the Bursar, or even the Head.

If you:

Need to raise school admissions enquiries and increase pupil numbers

Are sick and tired of a trial and error approach to education marketing

Are frustrated by not seeing results from your marketing efforts

Have 'marketing overwhelm' - too many options and not sure where to focus

 

 

Don't ever have enough time to plan your prep school marketing properly

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Have limited marketing experience or are unsure where to begin

OUR 3-STEP SYSTEM

The prep school marketing & admissions coaching course is based on Stickman’s unique 3-Step System – our proven way of attracting, engaging and converting prospective families.

The 3 Steps helps schools to focus on FEWER but GAME-CHANGING marketing activities. This shows you how to:

  1. PREPARE – learn how to build strong marketing foundations so that you’re ready to ‘pack a punch’ with prospective families. 
  1. PROMOTE – we’ll show you the BEST marketing channels to get prospective families excited to know more about your school and to come along to your Open event!
  1. PERSUADE – we share simple but powerful conversion strategies that will WOW prospective families and increase enrolments.

In other words, we help schools to DO LESS and see BIGGER RESULTS

Head of Marketing & Communications

Woodford Green Preparatory School, London

EVERYTHING YOU NEED TO BOOST pUPIL NUMBERS IS INCLUDED

EVERYTHING YOU NEED TO BOOST STUDENT NUMBERS IS INCLUDED

Our course comprises a rich mix of training, support and resources.

Together we’ll help you to build an AWESOME marketing plan for your school that will help make pupil numbers soar, including:

Top School Marketing Secrets

6 modules containing our top marketing strategies for schools that can’t be found on Google or in a textbook.

Online Coaching Accessible 24/7

Weekly coaching videos released to learn at your own pace

'Ready to go' Marketing Plan

We’ve taken away the hard work! Simply start using our plan with everything mapped out.

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Live Group Coaching Q&A

3 half-termly live sessions with our expert consultants to answer any questions about marketing for schools.

Industry Expert Sessions

Marketing, branding, personalisation – specialist sessions that will inspire!

Tools, Workbooks and Templates

Tools, workbook and templates that give you ‘ready to go’ marketing materials.

Best Practice Case Studies

Best practice examples and case studies from other prep schools to inspire you.

Email Support Available 24/7

We are always here for you! Email our consultants if there’s anything we can help you with.

watch our demo of the course:

MEET YOUR HOST

EMILY RICHARDS

As both a parent and professional, Emily adores the education sector as she believes good schools have the power to change lives and shape futures.

Emily set up The Stickman Consultancy  – a school marketing consultancy – in 2012, after spending 14 years in marketing agencies in Bristol, working on large brands such as BMW/MINI, BBC-Haymarket and the Financial Times. Across the last 9 years, Stickman’s specialist support, has helped to generate over £4.4m for schools in additional pupil fees. 

Emily is a consultant for IAPS (Independent Association of Prep Schools), the ISA (Independent Schools Association), a trainee provider for AGBIS (Association of Governing Bodies of Independent Schools), a member of COBIS (Council of British International Schools) and Fellow of the CIM (Chartered Institute of Marketing).

“We’ve had about 8 enquiries, and I’ve already had 3 people signing up for next year into Nursery and Reception.

It’s absolutely fantastic.”

Alastair Gloag, Headmaster

Saint Christina's (prep school, London)

by the end of the 6 week course, you will have:

Systemised approach to boosting your school's marketing & admissions.

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More positive 'word of mouth' from your school community.

 

 

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More powerful identity and key messages that will resonate.

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Improved visitor numbers at your events & knowing how to WOW them.

More awareness and interest with prospective families.

More enquiries and driving student enrolments with ease.

More time to focus on the marketing that will make the biggest difference.

18 hours towards your continuous professional development.

hear from PREP SCHOOLS WHO’VE ENJOYED OUR COURSE…

Watch our short video and hear how our coaching course has helped prep schools to boost their marketing and admissions.

 Join us!

Still Unsure?

Book a call to see if the course is right for you:

NOTE:

– Payment plans available

– If you would rather pay for the course by invoice, please email: 

hello@thestickmanconsultancy.co.uk 

Frequently asked questions:

When does the group coaching course start and finish?

New for 2022, you can now start the course any time that’s right for you and your school!

The course will be made available to you as soon as payment is received. Course content is released weekly and takes around 6 weeks (couple of hours per week) to complete – but you are free to complete it when you are able to do so.

What if I am unhappy with the course?

We would never want you to be unhappy! If you are unsatisfied with your purchase, let us know within the first 30 days and we will give you a full refund.

How much commitment is required each week?

We estimate that the programme requires approx. 2-3 hours commitment per week. This is for both consuming the content of the programme and implementing our recommended activities. Don’t forget also that as it’s online that you can access it 24/7 so can do it at times that are convenient and manageable for you.

What support is provided in addition to the course content?

Tonnes. There is a Facebook group where you’re part of a school marketing community, 24/7 email support as well as 3 half-termly group Q&A coaching sessions with the Stickman experts. 

I can't do card payments. Are there other ways I can pay?

Yes certainly. We can invoice your school directly or can accept payments by bank transfer and even a cheque! Just get in touch and we can discuss this further (tel: 0161 706 0306 or email: hello@thestickmanconsultancy.co.uk).