by Emily Richards | Nov 12, 2018 | Education Marketing, School Admissions, Uncategorized
Keeping the relationship with families ‘warm’ once they’ve accepted a place at your school is an issue that should be top of your mind… Picture this. A family has been bowled over by a school’s personal service, its atmosphere and ethos, the fantastic Head, and... by Emily Richards | Aug 9, 2018 | Open Days, School Admissions, Uncategorized
Just HAVE to tell you about my recent Open Day experience at two local schools, and how this reaffirmed my conviction that it is ABSOLUTELY ESSENTIAL for a school to create the WOW for prospective parents at Open Days. For once, I was attending these events without my...
by Emily Richards | Jul 12, 2018 | Education Marketing, School Admissions, Uncategorized
Do you know what your school’s admissions journey is really like for families? Can you honestly say you know how well your admissions processes and relationships positively or negatively affect pupil recruitment? The only way to know for sure is to ask those who have...
by Emily Richards | Nov 3, 2016 | Education Marketing, Marketing insight
Hey Stick buddies, Over the past four years, much of my marketing work has been with schools. From developing and implementing a School Bank education programme for a children’s online Bank, to designing impactful student recruitment campaigns and creating...