EMPOWER YOUR TEAM TO DELIVER effective SCHOOL marketing strategies & BOOST ENROLMENTS WITH EASE

school marketing
online training

A proven, 6-module approach to boost enquiries and pupil numbers. With weekly video training, a pre-populated marketing plan, expert support, and ready-to-use tools, it simplifies school marketing. Designed for busy professionals, it delivers measurable results and lasting improvements for schools worldwide.

What’S INCLUDED

6 online modules

Weekly training videos sent straight to you, delivering case studies, guidance and tips.

Workbooks

Workbook per module with bite-size homework tasks to reinforce learning.

6-week marketing plan

We’ve taken away the hard work! Simply start using our plan with everything mapped out.

Room for 2

Each course booking allows 2 places on the course, spreading knowledge further.

Weekly live check-in sessions

Speak to us each week to tell us how you’re getting on and ask us any questions you may have.

Certificate of completion

Validate your team’s training with a recognised CPD certificate.


The course has been incredible. I can’t thank you enough for all the support. It has helped our School immensely.

Head of Marketing

RGS Guildford School, Qatar

What will you learn?

We train your team (up to 2 people*) with the goal of increased conversions.

6 x immersive modules with video content included:

Module 1: How to power up your key messaging (USPs).
Module 2: Power up your core platforms (website and social media) & define your ‘hot list’ (target audience/s).
Module 3: Build the ‘know like trust’ factor with prospective families.
Module 4: Promotion time – your winning digital marketing channels.
Module 5: Promotion time – your winning marketing channels (offline).
Module 6: Your WOW event & nurture and convert prospective families.

*Additional places – beyond 2 people – can be added for a reduced fee (see below).

YOU WILL LEARN THE PROVEN MARKETING ACTIVITIES THAT STICKMAN HAS PERFECTED FROM WORKING DAY IN, DAY OUT WITH SCHOOLS FOR OVER 12 YEARS. ONE SCHOOL ENROLLED 4 ADDITIONAL FAMILIES WITHIN 2 MONTHS OF THE COURSE (WORTH £60K pa).

IN FEES GENERATED

Satisfied Clients

YEARS OF JOINT EXPERTISE

Cups Of Coffee

RESULTS DRIVEN EXPERTISE YOU CAN TRUST

 

We bring decades of experience, proven strategies, and innovative approaches. In fact, we:

Have generated £8m in additional fees for schools.

Have worked with hundreds of schools across the UK and beyond.

Are specialists in admissions and marketing for schools.

We closely collaborate with key sector organisations including COBIS, FOBISIA, ISBA, ISA, AMCIS, SCIS & IAPS.

Are an award-winning team with a focus on results-driven activities.

Person at laptop undertaking The Stickman Consultancy's online admissions course

SMALL INVESTMENT, BIG ADMISSIONS IMPACT

Typically, every element of what we do is designed to help a school welcome more pupils through their doors.

Our work is strategic, savvy, results-driven, and bespoke to each and every school we work with. This is why our partnerships consistently deliver excellent ROI.

If you would like to explore what our support could look like for your school, please click below.

what our Clients say about us

Don’t just take our word for it – we’ve been helping schools boost their enrolments for over 14 years, as you can see below.

“The Stickman Team were excellent from start to finish and have really helped us to see our marketing with fresh eyes and exciting new ideas. The course is informative and challenging, which is exactly what we needed to ensure that we were learning and making progress.”

Headmaster

Barfield Prep School, UK

“I am really enjoying the course so far. It is something that we have been looking for for a long time.”

Admissions & Communications Manager

Lucerne Int School, Switzerland

“ I love the way they stress the importance of making messages about the school genuine … so we’re not selling sparkle, we’re selling substance.”

 

Headmistress

Inspire Academy, Nigeria

“The actions I’ve implemented as a result of the course are definitely bearing fruit. We recently had our most successful Open Morning EVER and 20% attendees enrolled within a week!”

Marketing Manager

Oxford, UK

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