Uncover Stakeholder Perspectives and Move Forward with Confidence
stakeholder research
focus groups & online surveys
Our stakeholder research enables schools like yours to uncover invaluable insights to inform strategic decisions, improve marketing, and build deeper connections with your community.
stakeholder research options
ONLINE SURVEY
Consultation & research
Discovery call (1 hour, Zoom), survey build & approval: Discuss your objectives with us
and we will build a customised survey tailored to your school’s needs.
Survey deployment: Runs for 7-10 days. All responses come directly back to Stickman, meaning it’s hassle-free for you, and your respondents feel uninhibited in their answers.
Analysis & reporting
Data analysis: We transform the raw data into meaningful insights.
Results presentation (1 hour, Zoom): We share detailed findings and recommendations.
Comprehensive report: We send you your report for your reference.
6-month follow-up
Actions review session (30 mins, Zoom): Evaluate the implementation of recommendations and review progress.
FOCUS GROUPS
Consultation & research
Discuss your objectives with us and we will build customised questions for the focus group, tailored to your school’s needs, for your approval.
The focus group
Up to 1 hour, online (Zoom), with 6 stakeholder participants (maximum) per focus group and conducted by 2 skilled members of the Stickman team.
Analysis & reporting
You will receive a comprehensive summary report highlighting rich insights and recommendations around the needs, wants, attitudes and behaviours of key stakeholders.
Some really interesting and useful insights that align with parental needs and wants and have helped to really inform our strategic direction as a school.
our unique approach:
At Stickman, we don’t just collect data—we turn it into actionable insights that make a difference:
- Skilfully-crafted surveys: Extract meaningful data through expertly-designed questions.
- Actionable recommendations: We don’t stop at analysis; we provide clear marketing actions to implement.
- Stakeholder-friendly sharing: Guidance on how to share findings with wider colleagues and parents in a way that will be received positively.
- Fresh perspective: As specialists working exclusively with schools, we bring expertise and objectivity to the process.
AS AN EXAMPLE, THROUGH OUR RESEARCH, ONE SCHOOL UNCOVERED INSIGHT THAT RECTIFIED A SIGNIFICANT RETENTION ISSUE.
IN FEES GENERATED
Satisfied Clients
YEARS OF JOINT EXPERTISE
Cups Of Coffee
RESULTS-DRIVEN EXPERTISE YOU CAN TRUST
We bring decades of experience, proven strategies, and innovative approaches. In fact, we:
Have generated £5.9m for schools in additional fees.
Have worked with hundreds of schools across the UK and beyond.
Are specialists in admissions and marketing for schools.
We closely collaborate with key sector organisations including COBIS, FOBISIA, ISBA, ISA, AMCIS, SCIS, IAPS and more.
Are an award-winning team with a focus on results-driven activities.
small investments, big results
Online survey cost: £2,449 + VAT
Focus group cost: £1,449 + VAT each
Many schools find it helpful to conduct a survey and then follow up with focus groups to delve deeper into identified issues. However these services can also stand alone.
With lifetime fees of just 1 extra pupil translating to up to £100k in revenue, the rewards from our services are fantastic value for money.
“Easy to work with, understood what we were trying to achieve and delivered on time under tight time constraints. Would highly recommend.”
“Highly recommended, insightful, polished, professional analysis and comprehensive. A pleasure to work with”
“The actions I’ve implemented as a result are definitely bearing fruit. We recently had our most successful Open Morning EVER and 20% attendees enrolled within a week!”