Today’s Friday Find is a powerful example of a school digging deep to tell their story.
In the increasingly digital-first era many, if not all, independent schools now have a video of one kind or another, yet Epsom College’s new production is a masterclass in storytelling. They refer to it as a ‘film’ for good reason – it packs a real emotional punch, showing the brilliant achievements – large and small – of their pupils, as many schools do.
But what’s super powerful is how they show the reality of the build up to those breakthrough moments too – butterflies walking up to the microphone on a stage, contemplation ahead of a sports match, trepidation walking into a boarding bedroom for the first time, anticipation waiting for an exam to start and more.
Warning: you might need a tissue for this one…
See the film in full here.
Emily & the Stickman Team
The Stickman team help school leaders, bursars and marketing and admissions managers to boost revenue via powerful and simple marketing strategies.
Join our mailing list via the form on our Home page to receive new blogs, sage advice and practical school marketing guidance direct to your inbox.
Alternatively, if you’d like to talk to us about any aspect of school marketing, admissions and communications we’d love you to get in touch.