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3 critical questions Bursars should ask before approving marketing budget

by Emily Richards | Mar 19, 2026 | Stickman Blog

About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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Blogs

  • The ultimate guide to pupil recruitment for independent schools
  • How to write an independent school marketing strategy that actually delivers results
  • 3 marketing mistakes made by independent schools (and what to do instead)
  • Costly marketing mistakes schools make by relying on big campaigns
  • 3 critical questions Bursars should ask before approving marketing budget
  • 3 quick ways to strengthen school admissions before summer