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Feast your eyes on our education marketing blog: news, tips, handy hints and marketing ideas for schools, thought pieces, free resources and special offers. Stay ahead of the curve with expert insights and creative strategies designed to help your school stand out. Whether you’re looking for the latest trends, practical advice, or inspiration, you’ll find plenty to explore here.
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Latest statistics: 100 fewer independent schools since 2011
Despite these statistics, schools have a big opportunity to optimise their finances and therefore to enhance teaching and learning, through filling their school places.
Places filling up for our FREE School Marketing Workshop
The Stickman team are starting to feel excited now as the date for the School Marketing Workshop approaches and as we are seeing schools sign up for the event left, right and centre! Can't wait to give those schools loads of tips and tricks that will help them to...
A FREE School Marketing Workshop
Hands-On Marketing Workshop for Schools Where: Cranleigh School, Surrey When: 04 July 2018 Timings: 09:30 – 15:00 Cost: FREE! I’m so excited to be partnering with two amazing ladies to deliver my very first School Marketing Workshop in my role as Founder of The...
The power of telling your school’s story
School leaders! Need to improve parental engagement? Or attract & retain new teachers or students? Storytelling is the answer.
TEDx Nantwich 2017: behind-the-scenes pics galore
Well, it's taken me a week to catch my tail and put pen to paper after the tremendous TEDx Nantwich 2017 last Sunday. This year, I'm proud to say that I co-curated the event along with Peter Ewan and Jo Grubb (pictured below), owners of HeelHeadOver Productions and JG...
Life Long Learning: TEDx Nantwich
I am lucky enough, once again, to be heavily involved with this year's TEDx Nantwich event held at Brine Leas High School on Sunday 29th October. Yes, this year I am curating the event along with the very fine Joanne Grubb, owner of JG Creative and Peter Ewan, owner...
[VIDEO] A HIP-HOPPING HEADTEACHER AND GOOD OLD-FASHIONED MANNERS
Hey Stick buddies, Just HAVE to tell you about an AWESOME SCHOOL I’ve just stumbled upon: The Ron Clark Academy in Atlanta, USA. The school is a living and breathing example of the type of school that Stickman champions due to it inspiring students to feel they...
Why having a brand for your school is vital
Schools are facing increasing challenges. How schools manage challenges varies, but one aspect that should not be neglected, is your school’s brand.
5 ways parents can help the Cheshire East schools funding crisis
Hey local Cheshire East parents, Felt compelled to write this both as a professional who works with schools helping them to market themselves, but more importantly as a parent of two children, and as a friend to parents of school-age children, whose schools are about...
I’m now a Fellow!
Nooooo....not the 'man' sort of Fellow (but I bet that got your attention didn't it). No, I'm now a Fellow of the Chartered Institute of Marketing (CIM). Not only am I proud to achieve this accolade, but the scope around it excites me too. It includes...
My debut ‘Smash It’ video!
Happy New Year Stick buds, Don't know about you, but I'm INCREDIBLY EXCITED about 2017. Yes, I have big plans for the business and I'm so happy you're coming along for the ride. The excitement starts with my DEBUT STICKMAN VIDEO which outlines why a Marketing Strategy...
Merry Christmas y’all!
Have yourselves a magical, safe, happy and healthy Christmas y'all!
My surprise encounter with AJ from Strictly Come Dancing & having to ‘think on my feet’…
Hey Stick buddies, Wanted to tell you about my surprise encounter this week that ended up with me leading a radio interview with AJ from Strictly Come Dancing. Talk about having to think on my feet! I was on Red Shift radio being interviewed about The Stickman...
Want happy & productive employees? 32 ways to boost your team spirit
Felt inspired to write a quick, spontaneous post as I just HAD to let you know about this. It's a brilliant, inspirational free e-book designed to improve your employee satisfaction - produced as a team effort by Moo.com (a hugely innovative business printing company...
Facebook vs. LinkedIn jobs – the gloves are off…(again)
Hey Stick buddies, Let me ask you a question. Did you ever think you could like your friends’ photos, update your status and apply for a job all on one social media platform? No? Well soon you can, as Facebook might be muscling-in on LinkedIn’s recruitment activities...
TEDx Nantwich: Wow. Wow. Wow.
Well, I have just arrived home after one of the most exhilarating afternoons ever, and just had to put pen to paper. I have been somewhat involved with marketing TEDx Nantwich - an inaugural event of its type, not only in Nantwich, but in Cheshire - that took place...
Schools – challenges with student recruitment? 2 essential steps for optimising intake.
Hey Stick buddies, Over the past four years, much of my marketing work has been with schools. From developing and implementing a School Bank education programme for a children's online Bank, to designing impactful student recruitment campaigns and creating...
An inspiring and exciting week…
Hi Stick-buds, Well, this week has been a multitude of exciting product development, exhilarating new business meetings, invigorating collaboration and inspiring thoughts...all ending with a nerve-wracking radio interview. Firstly, had an interesting meeting with...
As it turns out, Marketing and The Great British Bake Off have a lot in common…
Here at the Richards household, we're not ashamed to say we're fans of The Great British Bake Off. Along with millions of other fans in the UK, we like to tune in at 8pm on a Wednesday evening to enjoy the inuendo-laden commentary, Mel's knowing side glances at...
Why humanising your brand is so critical…
I’ve recently been asked to help out with marketing a TEDx event in Nantwich. I’m an avid TED Talks fan, and so I jumped at the chance. This event is the first of its kind locally and regionally and it’s great to see this happening on my doorstep. At rehearsal this...
Hello world!
This is my first ever post on my site The Stickman Consultancy. *jumps around excitedly* I say my site's first-ever post, because it's certainly not my own first ever blog post. No. Truth is, I have written gazillions of blogs for clients, and to be honest, I've been...
“Working with The Stickman Consultancy has helped me to understand my local market and how best to reach them”
Sarah Lowe, Instructor, Kumon Education.







