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See Shiplake’s ‘Beary’ Fine Way To Showcase Their Inspection

See Shiplake’s ‘Beary’ Fine Way To Showcase Their Inspection

by Emily Richards | Jul 8, 2022 | Education Marketing, Independent Schools, Inspiration

From time to time we find an example of school marketing that we know marketing staff and Heads up and down the country will be muttering ‘I wish we’d thought of that’ under their breath.  In this brief but exquisitely edited film, Shiplake has managed to be topical,...
5 Top Tips For Announcing School Fee Increases To Parents

5 Top Tips For Announcing School Fee Increases To Parents

by Emily Richards | Jun 29, 2022 | Education Marketing, Independent Schools, Inspiration, School Admissions

It’s that time of year again – announcing school fee increases to parents. Eek. Never something that will be warmly received, especially in the current tough economic climate where schools will be all too aware that parents will be wrangling with steep rises in...
See Strathallan School’s Innovative Approach To Bursary Support

See Strathallan School’s Innovative Approach To Bursary Support

by Emily Richards | Jun 24, 2022 | Education Marketing, Independent Schools, Inspiration

The use of video is part of every good school’s marketing mix, but Strathallan have taken this a step further with their latest campaign to encourage funding for their Bursaries.  This gorgeous animation draws the viewer in with great storytelling, its quirky visual...
See This School’s TikTok Fame!

See This School’s TikTok Fame!

by Emily Richards | Jun 10, 2022 | Education Marketing, Inspiration

See how, in the height of exam season, this Headteacher packs a real punch on TikTok in just 60 seconds! He demonstrates valuable tips and guidance in an action-packed way and raises a smile (if not a guffaw) in the process!  The video’s resulting huge...
Stickman LIVE Series: Emily Chats To Andrew Hammond, Head of Hall School, Wimbledon

Stickman LIVE Series: Emily Chats To Andrew Hammond, Head of Hall School, Wimbledon

by Emily Richards | Jun 6, 2022 | Independent Schools, Inspiration, Stickman Blog

Catch up with the recording of our latest LIVE chat, in which Emily talked to Andrew Hammond, Head of Hall School Wimbledon, about the extraordinary career path that led to headship. He also explains why a fulfilling role and career is all about finding what nourishes...
Social Media Planning for Schools – Where Do You Start?

Social Media Planning for Schools – Where Do You Start?

by Emily Richards | May 23, 2022 | Education Marketing, Inspiration, Marketing Insight

Is it a constant struggle deciding what to talk about on your school’s social media, day to day, week by week?  So many stories, so much potential content…but what is really going to resonate and spark that all-important engagement?  We show you in 2 easy steps below:...
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About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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Blogs

  • Costly marketing mistakes schools make by relying on big campaigns
  • 3 critical questions Bursars should ask before approving marketing budget
  • 3 quick ways to strengthen school admissions before summer
  • What do prospective families REALLY care about?
  • How to explain your school fees to hard-to-please parents
  • Is your value stack strong enough to outshine the competition?
 

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