by Emily Richards | Apr 21, 2021 | Education Marketing, Marketing insight, School marketing budgets
The Easter break has come and gone and it’s time to tackle your school budget planning for September. We’re still amazed by how many schools we work with who don’t have a ring-fenced marketing budget. Most commonly, we hear that a marketing budget isn’t necessary...
by Emily Richards | Mar 8, 2021 | Education Marketing, Inspiration, Marketing insight
Do you struggle with knowing what to talk about on your school’s social media? So many stories, so much content, but what is going to get that all-important engagement? Or do you have the opposite problem – trying to track down the stories in your school (you KNOW...
by Emily Richards | Mar 2, 2021 | Education Marketing, Inspiration, Marketing insight, School Admissions
Do you struggle to get support from your teaching colleagues? This isn’t because your teaching colleagues aren’t co-operative, it’s simply because they are – just like you – incredibly time-poor. This means that any requests relating to school marketing come in at...
by Emily Richards | Feb 21, 2021 | Education Marketing, Inspiration, Marketing insight
One of the most common things schools tell us is that they struggle with knowing how to get what’s unique and special about their school ‘out there’ to the outside world. There are so many great things – all potential stories – going on day after...
by Emily Richards | Dec 3, 2020 | Education Marketing, Independent Schools, Marketing insight
I can see the puzzled expressions already – moaning parents on WhatsApp, good for my school? How can this be? Hear me out. The halcyon days of parents only talking to each other at sparsely attended PTA fundraisers or the gossipy kitchen supper circuit are no...
by Emily Richards | Jul 16, 2020 | Education Marketing, Independent Schools, Inspiration, Marketing insight, Open Days, School Admissions, Uncategorized
Watch the webinar video now. Stickman Founder, Emily Richards, along with the expert Sticky team, was delighted to host this webinar and provide timely marketing advice to independent schools. During the live webcast (on 14 July), we were joined by a number of school...
