by Emily Richards | Nov 21, 2018 | Education Marketing, Independent Schools, School Admissions
Recently, our Founder, Emily Richards, was delighted to spend time with Mr. Andrew Whittaker, the new Headmaster at one of the North West’s leading independent schools – Altrincham Preparatory School for Boys. They discussed what Mr. Whittaker is most...
by Emily Richards | Nov 12, 2018 | Education Marketing, School Admissions, Stickman Blog
Keeping the relationship with families ‘warm’ once they’ve accepted a place at your school is an issue that should be top of your mind… Picture this. A family has been bowled over by a school’s personal service, its atmosphere and ethos, the fantastic Head, and...
by Emily Richards | Aug 16, 2018 | Education Marketing, School Admissions, School Marketing Budgets, Stickman Blog
Founder of The Stickman Consultancy – Emily Richards – shares her proven theory, that by improving pupil recruitment & retention, it creates a whole host of significant benefits (financial and otherwise) for your school. She therefore poses the...
by Emily Richards | Aug 11, 2018 | Education Marketing, School Admissions, Stickman Blog
Stickman’s mission is to keep schools alive and thriving, so we don’t like to think of a school losing substantial amounts of money from having empty school places. Across the average lifetime value of a pupil, this can be TENS and even HUNDREDS of...
by Emily Richards | Aug 9, 2018 | Open Days, School Admissions, Stickman Blog
Just HAVE to tell you about my recent Open Day experience at two local schools, and how this reaffirmed my conviction that it is ABSOLUTELY ESSENTIAL for a school to create the WOW for prospective parents at Open Days. For once, I was attending these events without my...
by Emily Richards | Jul 12, 2018 | Education Marketing, School Admissions, Stickman Blog
Do you know what your school’s admissions journey is really like for families? Can you honestly say you know how well your admissions processes and relationships positively or negatively affect pupil recruitment? The only way to know for sure is to ask those who have...
