Roll up, roll up! It’s time to turn your school into the talk of the town, this is the sweet spot to making your schools shine brighter than your competition.

Sometimes it can feel like you have a mountain to climb right? But with a bit of Stickman magic, you can climb right to the top!

 

How? Let’s break it down Stickman style:

Deep dive into data

Start with a thorough audit of your current scene. Understanding where you stand is half the battle won.

We conduct surveys and focus groups with parents, staff, and students as well as audit your websites, social media and more. Plus, we analyse enrolment patterns and demographic shifts, turning every feedback snippet into a piece of the grand marketing puzzle!

Community at the core

Engage your tribe. Host events and open days for your community that aren’t just informative but downright fun.

Every local connection helps to pump life into your school’s reputation. By nurturing these community ties, you transform prospective and current families into cheerleaders, who spread the word about how great your school is. That’s how you build a school reputation that’s not just known, but adored.

 

The belief factor

Have belief in your school, create a rallying story that everyone can get behind. What’s yours?

Define your school’s unique value proposition. Create a compelling narrative that aligns with this belief and weave it into all communications. When you have a strong, unifying belief it fosters a sense of identity and pride, essential for building a loyal school community.

 

Show and tell

It’s not just about what you say; it’s about what you show. Let your school’s achievements and transformations be known.

Turn your school’s social media into a storytelling stage, a living breathing prospectus if you will. Spotlight those ‘wow’ moments and the everyday magic happening in the corridors. Big wins, small victories, and all those ‘behind-the-scenes’ snapshots – share them all! Why? Because when you weave these stories into your social media your school’s charm and character shine through, making your offer so enticing to prospective families that it’s hard to refuse.

 

Evolution, not revolution

Remember, Rome wasn’t built in a day, and neither is a school’s reputation. You have to stay agile.

Regularly evaluate and tweak your strategies, but always use insight to drive your decisions. Why? Because staying on your toes with continuous improvements keeps your marketing fresh and effective.

 

Want to know the best part?

What we’ve shared here, aren’t just marketing strategies; they’re change-makers.

When you focus on these areas, you’re not just filling classrooms; you’re shaping a community, a family and a sustainable future for your school.

And that is the Stickman way!

Want to do this for your school?

Get a free 20 minute Marketing Strategy call with us here.

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