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How Bede’s Promotes Its Joined-Up Thinking Across the School

How Bede’s Promotes Its Joined-Up Thinking Across the School

by Emily Richards | Jul 9, 2021 | Education Marketing, Independent Schools, Inspiration, School Admissions

Today’s ‘Friday Find’ is a super example of school marketing that brilliantly promotes a key aspect of the School’s offering. Bede’s is an all-through school in Sussex that is making the most of what ‘all-through’ really means for its pupils and how cross-learning...
See Why St Joseph’s Playful Photography Packs a Punch

See Why St Joseph’s Playful Photography Packs a Punch

by Emily Richards | Jun 11, 2021 | Education Marketing, Independent Schools, Inspiration

Today’s ‘Friday Find’ is a super example of how the right photography can speak volumes in your school marketing. St Joseph’s College in Ipswich has embraced the playfulness of their pupils in their photos…the result is images that appear fresh and wholly...
How Kingswood Puts Its People at the Heart of Its Marketing

How Kingswood Puts Its People at the Heart of Its Marketing

by Emily Richards | May 28, 2021 | Education Marketing, Independent Schools, Inspiration

Today’s ‘Friday Find’ is a great example of school marketing that puts people first. Did you know that social posts containing faces gain far greater engagement than those without? Not only that, but if you ask your parents, staff and pupils about what they love most...
5 Pupil Video Ideas For Your School Marketing

5 Pupil Video Ideas For Your School Marketing

by Emily Richards | May 20, 2021 | Education Marketing, Inspiration

How often are you really proud of the pupils in your school? I’m guessing it is at least several times each week, if not daily.  Our experience has shown us that, even across schools of all shapes and sizes, one of the most powerful deciding factors for prospective...
How Scarborough College Captures the Benefit of Boarding in One Image

How Scarborough College Captures the Benefit of Boarding in One Image

by Emily Richards | May 14, 2021 | Education Marketing, Independent Schools, Inspiration

This week’s ‘Friday Find’ is a fantastic demonstration of the power of storytelling in school marketing. With just one wonderful image and a handful of words, the Head of Scarborough College, Guy Emmett, evidences the benefits of boarding without even mentioning...
Key messages and ‘The Most Exciting School in England’

Key messages and ‘The Most Exciting School in England’

by Emily Richards | May 7, 2021 | Education Marketing, Independent Schools, Inspiration, School Admissions

Our ‘Friday Find’ this week comes from Hurtwood House, a Sixth Form-only school that evidently knows its audience. The School’s strapline is ‘The most exciting school in England’. Quite the claim. Yet in just 15 seconds this quick-cut video on their Facebook page...
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About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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  • Costly marketing mistakes schools make by relying on big campaigns
  • 3 critical questions Bursars should ask before approving marketing budget
  • 3 quick ways to strengthen school admissions before summer
  • What do prospective families REALLY care about?
  • How to explain your school fees to hard-to-please parents
  • Is your value stack strong enough to outshine the competition?
 

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