by Martin Farrow | Oct 21, 2025 | Digital Marketing, Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, Stickman Blog
How do you make your school stand out in an increasingly competitive landscape? That’s just one of the questions tackled in the latest episode of the AMCIS Podcast, where our very own Emily Richards joins host Simon at Bonjour and Flynn Le Brocq from Uppingham School...
by Martin Farrow | Oct 10, 2025 | Digital Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, Stickman Blog
When was the last time you looked at your school through a parent’s eyes? It’s a simple exercise, but one that can be surprisingly revealing. Take 5 minutes this week to browse your website, social media and enquiry process as if you were a parent looking for...
by Martin Farrow | Sep 10, 2025 | Independent Schools, Marketing Insight
An open day is a school’s equivalent of a first date. It’s where parents and pupils decide if there’s a spark – and, just like in dating, numbers matter. More visitors mean more opportunities to show off what makes your school special, and more chances to turn...
by Martin Farrow | Sep 3, 2025 | Independent Schools, Marketing Insight
Spending hours planning your open events for only a handful of visitors? Marketing is a numbers game: the more visitors, the more enrolments. And planning NOW is key. Watch our 3 easy tips. Want to learn more? Get in touch for a...
by Martin Farrow | Sep 3, 2025 | Independent Schools, Marketing Insight
Are you making it easy for families to enquire? Or are you unintentionally putting barriers in their way? In our mystery shops, we consistently encounter the same problems:
Broken enquiry links, no clear CTAs, enquiry forms longer than a tax return. One school had...
