by Martin Farrow | Jul 4, 2025 | Digital Marketing, Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
Welcome to my first video tip for boosting enrolments without boosting the budget. It’s all about a powerful 1-hour hack that costs absolutely nothing – and yes, it actually works. For more ideas, why not book a call with us using the form below? BOOK A...
by Martin Farrow | Jun 27, 2025 | Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
There’s a familiar annual ritual in many schools. As the summer term winds down, staff are pulled into the production of the end-of-year magazine. Time is diverted, energy is stretched and budgets quietly absorb the cost. It’s worth asking a simple question:...
by Martin Farrow | Jun 10, 2025 | Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
How to teach AI to speak like your school in 4 easy steps: a quick guide for smarter social posts So you’ve opened up ChatGPT and asked it to write a social media post about your Year 6 production. It gives you something… fine. Polite. Serviceable. But also a...
by Martin Farrow | Apr 3, 2025 | Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
Of late, we have heard so many of our school clients express challenges around attracting and retaining marketing personnel in their schools. With ever increasing competition, a more demanding parent market, shoestring budgets, limited resource, with such...
by Emily Richards | Mar 26, 2025 | Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
If you’re a school leader, you might be thinking: “A Mystery Shop sounds super useful, but how will my Admissions team feel about it?” It’s a fair question – but rest assured, a Mystery Shop is one of the quickest, easiest, and most cost-effective ways to boost...
by Martin Farrow | Mar 21, 2025 | Education Marketing, Independent Schools, Marketing Insight, School Admissions, School Marketing Budgets, School Marketing Strategy, Stickman Blog
Your open day is more than just a calendar event—it’s a major opportunity to inspire and convert prospective families into enrolments. Here are 5 ways you can make your open day work harder for you. 1. Build buzz early (min. 6 weeks ahead)Start promoting well in...
