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5 Top Tips For Announcing School Fee Increases To Parents

5 Top Tips For Announcing School Fee Increases To Parents

by Emily Richards | Jun 29, 2022 | Education Marketing, Independent Schools, Inspiration, School Admissions

It’s that time of year again – announcing school fee increases to parents. Eek. Never something that will be warmly received, especially in the current tough economic climate where schools will be all too aware that parents will be wrangling with steep rises in...
See Strathallan School’s Innovative Approach To Bursary Support

See Strathallan School’s Innovative Approach To Bursary Support

by Emily Richards | Jun 24, 2022 | Education Marketing, Independent Schools, Inspiration

The use of video is part of every good school’s marketing mix, but Strathallan have taken this a step further with their latest campaign to encourage funding for their Bursaries.  This gorgeous animation draws the viewer in with great storytelling, its quirky visual...
Social Media Planning for Schools – Where Do You Start?

Social Media Planning for Schools – Where Do You Start?

by Emily Richards | May 23, 2022 | Education Marketing, Inspiration, Marketing Insight

Is it a constant struggle deciding what to talk about on your school’s social media, day to day, week by week?  So many stories, so much potential content…but what is really going to resonate and spark that all-important engagement?  We show you in 2 easy steps below:...
Stickman LIVE Series: Emily Chats To Irfan Latif, Principal, DLD College London

Stickman LIVE Series: Emily Chats To Irfan Latif, Principal, DLD College London

by Emily Richards | May 16, 2022 | Education Marketing, Independent Schools, Inspiration

Catch up with the recording of our latest LIVE chat, in which Emily talked to Irfan Latif, Principal of the award-winning DLD College London about all things education, what modern boarding looks like and how to create unique learning experiences for students. View...
Why Parent Buying Behaviour Has Caused A “Massive Shift” In School Marketing

Why Parent Buying Behaviour Has Caused A “Massive Shift” In School Marketing

by Emily Richards | Mar 28, 2022 | Education Marketing, Independent Schools, Inspiration, Marketing Insight, School Admissions, School Marketing Budgets

Stickman’s very own Founder & Director, Emily Richards, was recently part of an expert panel jointly hosted by School Management Plus to discuss how parent buying behaviour has impacted school marketing during the pandemic. The panel agreed that the sector has...
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About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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Blogs

  • The costly mistake schools make by relying on big campaigns
  • 3 Critical Questions Every Bursar Should Ask Before Approving a Marketing Budget
  • 3 quick ways to strengthen school admissions before summer
  • What do prospective families REALLY care about?
  • How to explain your school fees to hard-to-please parents
  • Is your value stack strong enough to outshine the competition?
 

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