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Puzzled about how to make your school marketing more effective? Try this.

Puzzled about how to make your school marketing more effective? Try this.

by Emily Richards | Oct 6, 2020 | Education Marketing, Independent Schools, Inspiration, School Admissions

What does ineffective school marketing sound like? “Why does no one seem to know we’re here?” “Why are other schools gaining pupils and we’re not?” “We can’t recruit a Teaching Assistant until we’ve filled more school places and secured the additional revenue.” ...

Living and Breathing What Life is Like in Schools

by Emily Richards | Sep 2, 2020 | Independent Schools, Stickman Blog

Stickman Team Member Karen Talks About Living On and Off Site at Day and Boarding Schools Across the Past 20 Years and How This Contributes to Her Marketing Support For Schools at Stickman. I’ve said it before and I’ll say it again: everyone who chooses to work in...

Stickman chats to Lucy Barnwell about ‘customer service’ at Rossall School

by Emily Richards | Jul 7, 2020 | Independent Schools, Inspiration, School Admissions, Stickman Blog

  Grab a coffee and watch the video now (it’s just 19 minutes long). Stickman team members Emily Richards and Karen Smith, spent a delightful 20 minutes last week speaking to the rather fabulous Lucy Barnwell – Director of External Relations at...

How We Helped a School to Enrol New Pupils Worth £680,000

by Emily Richards | May 11, 2020 | Independent Schools, Marketing Insight, Open Days, School Admissions

We’re delighted to have recently helped generate over £680,000 additional revenue in pupil fees for a Prep school. We did this through creating a killer Marketing Plan focused on driving attendance at your Open Day event and incorporating a comprehensive...

VIDEO: Maximising school revenue in 3 steps!

by Emily Richards | Mar 2, 2020 | Independent Schools, Marketing Insight, School Admissions, Stickman Blog

Watch our 8-minute video to see how you can boost revenue at YOUR school using our proven 3 Step method for effective pupil recruitment. In mere minutes, you’ll be on your way to securing additional pupils…(and when you consider each pupil generates a minimum revenue...

We talk to King’s School about the future of the independent sector.

by Emily Richards | Sep 19, 2019 | Education Marketing, Independent Schools, Inspiration, Stickman Blog

Stickman’s Chief Cheerleader, Karen Smith, had the opportunity recently to talk to George Hartley, Headmaster of The King’s School Chester, one of the leading co-educational day schools in the country. A hugely experienced educator, George joined King’s as Headmaster...
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About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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Blogs

  • How to write an independent school marketing strategy that actually delivers results
  • 3 marketing mistakes made by independent schools (and what to do instead)
  • Costly marketing mistakes schools make by relying on big campaigns
  • 3 critical questions Bursars should ask before approving marketing budget
  • 3 quick ways to strengthen school admissions before summer
  • What do prospective families REALLY care about?
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