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How Stickman’s Work was “Transformational” for this School

by Emily Richards | Jul 21, 2020 | Education Marketing, Inspiration, Stickman Blog

We’re a modest bunch here at Stickman, but when our work is described as “transformational”, we know that’s a job well done. Paul Urry, Headteacher at St Stephen’s Primary School in Bradford, was determined to offer his pupils an aspirational learning environment and...

Stickman chats to Lucy Barnwell about ‘customer service’ at Rossall School

by Emily Richards | Jul 7, 2020 | Independent Schools, Inspiration, School Admissions, Stickman Blog

  Grab a coffee and watch the video now (it’s just 19 minutes long). Stickman team members Emily Richards and Karen Smith, spent a delightful 20 minutes last week speaking to the rather fabulous Lucy Barnwell – Director of External Relations at...

Marketing Your School to Families Who Didn’t Get Their First-Choice

by Emily Richards | Apr 22, 2020 | Education Marketing, Inspiration, School Admissions

Does your school have pupil places to fill for September? Are you effectively promoting this to prospective families in your area? On the 16 April, parents in England, with appropriately-aged children, found out which primary school their child will be starting in...

Stickman’s round up of 2019 (part II)

by Emily Richards | Dec 9, 2019 | Education Marketing, Inspiration, Marketing Insight, School Admissions, Stickman Blog

We love to share and 2019 has been no different. Our blog this year has been packed to the rafters with practical tips and advice to get schools buzzing with pupil recruitment and parent engagement activity. Our aim is to help schools make a difference so they can be...

Stickman’s round up of 2019 (part I)

by Emily Richards | Dec 9, 2019 | Education Marketing, Inspiration, School Admissions, Stickman Blog

Would you believe it, we’re approaching the end of the year…and what a busy year it’s been! 2019 has been a year of new developments at Stickman Towers:  We developed our core service packages after listening carefully to what schools of every hue really, really...

We talk to King’s School about the future of the independent sector.

by Emily Richards | Sep 19, 2019 | Education Marketing, Independent Schools, Inspiration, Stickman Blog

Stickman’s Chief Cheerleader, Karen Smith, had the opportunity recently to talk to George Hartley, Headmaster of The King’s School Chester, one of the leading co-educational day schools in the country. A hugely experienced educator, George joined King’s as Headmaster...
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About Us

The Stickman Consultancy – School Marketing Made Simple.

We create powerful, no-nonsense school marketing strategies focussed on pupil recruitment. We do this for prep and senior independent schools, primary & secondary state schools and multi-academy trusts.

8 Appleton Road, Hale, WA15 9LP.

Tel: 0161 706 0306

Email: hello@thestickmanconsultancy.co.uk

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Blogs

  • How to write an independent school marketing strategy that actually delivers results
  • 3 marketing mistakes made by independent schools (and what to do instead)
  • Costly marketing mistakes schools make by relying on big campaigns
  • 3 critical questions Bursars should ask before approving marketing budget
  • 3 quick ways to strengthen school admissions before summer
  • What do prospective families REALLY care about?
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