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Feast your eyes on our education marketing blog: news, tips, handy hints and marketing ideas for schools, thought pieces, free resources and special offers. Stay ahead of the curve with expert insights and creative strategies designed to help your school stand out. Whether you’re looking for the latest trends, practical advice, or inspiration, you’ll find plenty to explore here.
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How To Convey What’s Unique About Your School
One of the most common things schools tell us is that they struggle with knowing how to get what’s unique and special about their school ‘out there’ to the outside world. There are so many great things going on, how do you know what to talk about in your marketing? It’s all about honing your messages.
VIDEO: Stickman Chat With Our Friends at WCBS About All Things School Marketing & Admissions
Emily Richards, Founder & Director of Stickman and Stephen Bilboe from WCBS share some juicy school marketing and admissions insight in their chat on this Instagram Live.
How Do I Work Out The Best Marketing Channels For My School?
You’ve probably tried this, that and the other – nothing seems to be working. But – and, sorry to be blunt – this ad hoc approach is about as good as throwing spaghetti at a wall and seeing what sticks. You need to do some audience research…
No Time To Market Our School – Please Help!
The biggest stumbling blocks to implementing great school marketing is lack of time. It is time to step back and re-appraise your marketing and admissions.
How To Boost School Marketing and Admissions With Zero Budget
School marketing budgets have been blown to pieces by the pandemic, but there are plenty of improvements you can make for little or zero cost.
Why Parent Moans Could Be The Best Thing For Your School
Some schools choose to leave parents to it, accepting moans on WhatsApp as an evitability. But sticking your head in the sand could be dangerous.
Puzzled about how to make your school marketing more effective? Try this.
If you’d like help with creating a School Marketing & Admissions Strategy, learn more about our school matrketing coaching for prep schools…
3 Marketing Essentials for Maximising Primary School Admissions
Marketing essentials to help you have a healthy number of applications for next yar’s entry to ensure robust school funding.
Living and Breathing What Life is Like in Schools
Stickman team member Karen talks about living at day and boarding schools over the past 20 years and how this supports understanding of school marketing issues.
How Stickman’s Work was “Transformational” for this School
When schools respond brilliantly to our support, we couldn’t be prouder to see them thrive. Read how we were “transformational” for this school.
Stickman chats to Lucy Barnwell about ‘customer service’ at Rossall School
Lucy Barnwell, Director of External Relations at Rossall School, talks about her passion – top notch customer service in independent schools.
Schools – Switch your thinking around Y6 transition
Prep and primary schools – many of your Y6’s will be feeling apprehensive right now in the run up to their move to senior school. Switch your thinking!
How We Helped a School to Enrol New Pupils Worth £680,000
We’re delighted to have helped generate over £680,000 additional revenue in pupil fees for a Prep School. Learn how we did it.
Marketing Your School to Families Who Didn’t Get Their First-Choice
Does your school have pupil places to fill for September? Are you effectively promoting this to prospective families in your area?
Why Creating a Marketing Plan is Crucial for School Success
Mapping out your school’s marketing activities is essential if your efforts are to be REALLY effective and drive those pupil numbers.
VIDEO: Maximising school revenue in 3 steps!
Watch our 8-minute video to see how you can boost revenue at your school using our proven method for effective pupil recruitment.
Inspirational Primary Headteacher Bringing School Values to Life
Listen to this Headteacher talking about his determination to boost the aspirations of his pupils in this amazing school in a deprived area of Bradford.
2 Vital Marketing and Communications activities that will help secure a Good or Outstanding Ofsted judgement
School leaders naturally focus on teaching and learning to secure a favourable Ofsted judgement. But don’t forget that marketing and communications can make a REAL difference too.
How Local Authority primary schools CAN impact pupil applications
There are HEAPS of ways to drive pupil applications for your primary school, even if admissions are administered by the Local Authority.
[VIDEO] Primary schools – need to boost pupil numbers but funds are tight? Or perhaps don’t know where to start?
Primary schools – you need to do some marketing but have no money, don’t know where to start or just don’t have time to think about it? We have the answer…
Stickman’s round up of 2019 (part II)
Dip into part II of our round up of 2019 to catch some brain-fizzing school marketing tips and ideas that you may have missed first time around.
Stickman’s round up of 2019 (part I)
2019 has been an exciting year and we’d hate to think you missed any of our insights and inspiration. Here’s (part I) of our annual round up.
3 Essentials for Maximising Primary School Pupil Recruitment
At a time of increasingly squeezed school budgets, maximising pupil recruitment is key.
We talk to King’s School about the future of the independent sector.
The Head of the The King’s School Chesher shares his vision for the school as well as considering what the future holds for the independent sector.
We won ‘Pupil Recruitment Services of the Year’ award!
Here at Stickman Towers we are ever-so-slightly bursting with pride to announce that we are an AWARD-WINNING company! Those lovely people at Corporate LiveWire have awarded us Winner of Pupil Recruitment Services of the Year in the 2019 Manchester Prestige Awards. The...
Ackworth School and the Importance of Marketing
Stickman interviews Ackworth School in West Yorkshire about the importance of School Marketing and it’s role in the success of the School
Meet the mini Stickman team! (17 second VIDEO)
We just love involving our mini Stickman team in what we do at Stickman Towers. We therefore thought it only courteous to introduce them to you! Click below to meet the minis: https://youtu.be/FpEzGf-JP0E
8 Reasons Why School Marketing is Worth its Weight in Gold
Be clear and determined to show budget-holders why great marketing and communications are crucial to the success of a school.
Does Your Prep School Marketing Need To Be More Premium?
Do your school communications properly reflect the quality and excellence of your school? If you’re using Comic Sans for everything, then probably not.
3 Ideas To Boost Pupil Numbers For September!
If you still have places to fill for September, don’t panic! The Summer Term is full of opportunities to increase pupil numbers, if you act NOW.
“Working with The Stickman Consultancy has helped me to understand my local market and how best to reach them”
Sarah Lowe, Instructor, Kumon Education.