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Feast your eyes on our education marketing blog: news, tips, handy hints and marketing ideas for schools, thought pieces, free resources and special offers. Stay ahead of the curve with expert insights and creative strategies designed to help your school stand out. Whether you’re looking for the latest trends, practical advice, or inspiration, you’ll find plenty to explore here.
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See How Trent College Makes Its Mark on the New Year
This week we celebrate how beautiful photography sets this school apart among a sea of New Year posts. Find out why this school stands out from the crowd.
See How Port Regis Helps Parents To Choose Their School
Our Friday Find today is a great example of a school removing a potential barrier to prospective parents enquiring or applying.
See How Bredon School Brings Its Key Messages To Life
This Friday Find is a great example of a school demonstrating that their key messaging is not just memorable, but meaningful too.
Epsom College’s Film Takes Storytelling To Another Level
While many, if not all, independent schools now have a video of one kind or another, Epsom College’s new production is a masterclass in storytelling.
See How Beechwood is Sharing Top Tips to Boost Boarding
This Friday Find is an example of a school sharing advice with prospective families in a really punchy way, using great visuals to catch the eye.
See How RGS Guildford Qatar is Spelling It Out For Parents
Today’s Friday Find is a super example of how to move prospective families along the enquiry and admissions journey by giving them the impetus to make the first move.
How Bowdon Prep’s School Mascot Is Boosting Their Marketing
This school’s mascot is far more than a cute and cuddly companion; find out how she is supporting pupil recruitment and retention activities too.
See How Windlesham House Makes You Feel At Home
Today’s ‘Friday Find’ is a great example of how to differentiate your website from so many other school websites AND create ‘the feeling’ about your school.
See How Kent College Pembury is Reaching New Audiences
This week’s ‘Friday Find’ is a super example of how engaging with the local community can increase your school marketing’s reach.
Stickman is Proud to be an IAPS Consultancy Team Member
We’re delighted to join the IAPS Consultancy Team, a select group of accredited educational suppliers handpicked by IAPS for the benefit of their members.
See How Clifton College’s Marketing Stopped Us In Our Tracks
It takes a lot for us to pause in our browsing and say “Wow!”, but this week’s school marketing ‘Friday Find’ had just that effect!
See Why Sunningdale is Sharing ‘Behind The Scenes’ Secrets
This ‘Friday Find’ is a lovely example of school marketing that lifts the lid on school life. How revealing is your school willing to be with prospective parents?
Prep Schools – Pupil Places To Fill For September?
Are you effectively promoting your few remaining September pupil places to prospective families? Here’s how.
How Bede’s Promotes Its Joined-Up Thinking Across the School
Our ‘Friday Find’ is a example of school marketing that promotes a key aspect of a School’s offering – making the most of what ‘all-through’ means for pupils.
See Why St Joseph’s Playful Photography Packs a Punch
Today’s school marketing ‘Friday Find’ is a super example of how St Joseph’s College in Ipswich has embraced playfulness to allow their photography to shine.
How Kingswood Puts Its People at the Heart of Its Marketing
Kingswood is a great example of school marketing that puts people first. How do you show off your greatest asset – your people – to prospective families?
5 Pupil Video Ideas For Your School Marketing
One of the most powerful deciding factors for prospective parents in choosing a school are the pupils themselves; families see articulate, curious and happy children and naturally think, “WE want this for OUR child.” So it makes sense to put pupils front and centre of your marketing on a regular basis and video is a great way of doing just that. Read on for some quick and easy ideas…
The 3 Essentials of Pupil Recruitment for Primary Schools
We know that it is often the responsibility of staff who are non-marketers to promote primary schools. So what’s most effective for these schools and why?
How Scarborough College Captures the Benefit of Boarding in One Image
This ‘Friday Find’ is a fantastic demonstration of the power of storytelling in school marketing, using just one wonderful image and a handful of words.
Key messages and ‘The Most Exciting School in England’
See how Hurtwood House, a Sixth Form-only school, demonstrate their key marketing messages in just 15 seconds.
One Simple Task to Boost Your School’s Social Media Content
Read more about the one simple task you can do to boost your school’s social media content…
See Strathallan School’s Unique Take on Boosting Pupil Opportunities
We love school marketing ideas that stand out from the crowd and our latest ‘Friday Find’ from Strathallan School is certainly an example of this!
See How Terra Nova School Builds Excitement for an Event
In this week’s ‘Friday Find’ we’ve discovered a great example of how to build excitement for something at your school and create a real sense of anticipation.
3 Ways A School Marketing Strategy Will Boost Your Finances
Find out how a school marketing strategy will make your budget work SO much harder with measurably BETTER results.
Thumb-stopping Content on Instagram from Aldro School
This week’s ‘Friday Find’ from Aldro School really made us pause in our Instagram scrolling.
5 Tips to Health Check Your School’s Website
Parents are likely to form their first opinions of your school through visiting your website. Act on our top tips to review your website.
How St Michael’s is Showcasing Past Pupils in its Marketing
Take a look at our latest ‘Friday Find’, a 5-star example of great school marketing from St Michael’s Prep. featuring past pupils
Sharing the load of your school’s marketing
School marketers are the sole person in the school with ‘marketing’ in their job description… but read our tips on how to share the load.
See How St Margaret’s Are Employing Beautiful Photography
See how St. Margaret’s Prep School who really caught our eye on Instagram – it’s their school’s beautiful photography of its pupils at work and play.
Finding EPIC Content for your School’s Social Media
Struggle to find suitable content for your school’s social media? Or do you have too much content? The answer lies in your key messages…
“Working with The Stickman Consultancy has helped me to understand my local market and how best to reach them”
Sarah Lowe, Instructor, Kumon Education.